Nuance Automotive Customer Journey

Background

Nuance Automotive uses conversational AI to reshape how people connect with their cars. The marketing team wanted a video that would help car manufacturers imagine this technology across the customer journey — from purchase to daily driving.

Starting with a written script, I mapped out a visual narrative that turned complex AI concepts into approachable, human-centered moments. Using the brand’s established visual style as a foundation, I storyboarded each scene to guide the viewer smoothly through the story. Once the flow felt right, I brought everything to life in After Effects, animating transitions and subtle details that reinforced the idea of natural, conversational interaction. The finished video was shared on Nuance’s social channels to spark interest and showcase how their automotive technology is transforming the driver experience.